The Luxury Network and Embraer Jets created an Australian Road show with a $51 million jet being showcased to high net worth private clients and corporate MD’s around Australia.

Christophe Chicandard, the Asia Pacific senior sales director of Embraer Executive Jets, said TLN had proved to be a good way for his company to network with high net worth individuals in the United Kingdom and put their planes – starting from the entry level light craft at $4.1 million – in front of them.

“This is what we do, it’s very targeted,” Mr Chicandard said. “We want to make sure that we’re showing it to the right people.”

“We eventually talk to the same people, so we might as well show them what we can do at the same time and under the same banner,” he said.

“Only a few people would be interested in such a large plane, so if we get one aircraft (sale) in a year in Australia, I’d be extremely happy.”